The pride of every farmer
A brand named after the person who grows the seed, because that is where the quality is decided.
Where this started
Most of the value in an edible oil is created long before it reaches a mill. It is decided by which variety of groundnut a farmer plants, whether the crop was rushed, and how the seed was dried and stored. By the time oil is being extracted, the ceiling on how good it can be has already been set.
The trouble is that the people who make those decisions are usually the furthest from the price. Seed passes through several hands before it is pressed, and by then nobody can say which field it came from.
What we do differently
We buy directly, in whole lots, from farms around Latur and Solapur. The lot stays intact through pressing, so the batch number on your bottle traces back to a specific set of farms and a specific week of harvest.
Buying this way costs us more and limits how fast we can grow. It also means that when a batch is good, we know exactly whom to go back to.
Two products, on purpose
We sell groundnut oil and sunflower oil. That is the whole catalogue, and it will stay small for a while. A wider range would mean buying seed we cannot trace and pressing at volumes we cannot supervise.
What we will not claim
You will not find us saying that our oil cures anything or that refined oil is poison. Cold-pressed oil is oil — it is fat, and it should be used in sensible quantities.
What we do claim is narrow and checkable: the seed is organically grown, the pressing never exceeds 45°C, nothing is added, every batch is tested, and the number on the bottle will tell you when it was made.
